Audience analysis

Audience research analysis


From looking at the questionnaires answered by young people of our target audience with a common age of 17-18 I found that;
· The most common genre of music listened to is pop and rock.


· Overall, favourite music videos contain storylines for example Wake me up by Greenday and Tribute by Tenacious D. Also combined with dance performance like Lady Gagas Paparazzi, Cry Me A River by Justin Timberlake and Michael Jacksons Thriller.

• The features our target audience enjoys most about music videos is the story and performance by good looking people with fast pace editing.
  
  
  · Things people said they associate with Bassment Jaxx are dancing and having fun and the video to Where’s Your Head At
  
  
  
  
  
  · Research showed people thought Bassment Jaxx videos were imaginative, feel good, weird and funny.
  
  
  · An overwhelming Response for the question ‘What would you expect from a video for Do you thing' mentioned dancing. Along with ‘people having fun and doing their thing’

We also recorded a some interviews. Here is a video with a few clips on it.